How to plan for business?

12.11.2016 · Business plans
Have you noticed how often we use the word “strategy” in recent years? The issue of planning is so popularized that soon we are likely to make a strategy of visiting a grocery store. Why is planning so important nowadays? Probably, the reason is in demand. As marketing managers claim, demand creates supply.

Why is it so important to plan life?



Elaboration of plans and forecasts is the concept of business thinking, which is primarily aimed at obtaining benefits in the future. We can’t refuse the importance of planning and live thinking only about a single day because strategic thinking is a characteristic feature of all living beings on the Earth. Even a little squirrel collects nuts in fall, in order to have something to eat in winter, let alone a man, who must survive not only in winter, but also in terms of fierce competition and limited supply of resources.

Of course, there are people who say that the plans aren’t for them, they are fond of living the present moment. But let's be honest with ourselves: living the moment is possible only when a person is constantly served by someone else, who supplies food, clothing and finances all the needs. An overwhelming majority of the world's population is deprived of such privileges, so we have to create the right strategies that can feed both us and our relatives.

Speaking about right strategies, we refer to the elaboration of small plans, which together are expected to provide us with the desired result. Moreover, we have to forecast future problems that may result from our activities. Thus, an important task in planning may be outlined, i.e. foreseeing of future problems. We have to be ready to solve them without unnecessary emotions and further disappointments.

The value of business planning



Returning to the business environment, we should note that business planning is the planning of the organization’s activity aimed at anticipating of potential problems as well as possible ways to solve them.

What are the main business problems? Commonly, they can be divided into 2 groups:

  • Internal problems
  • External problems


Internal problems are the ones we can control, like business processes that take place within the company. For example, a search of funds for the purchase of current assets, a purchase of equipment, organization of the personnel activity, a search of new business ideas or a marketing strategy elaboration.

External problems the ones we cannot control, for instance, a state policy, a state’s economy, a regional fiscal policy, the natural phenomena and disasters.

Since we cannot solve the external problems, we should anticipate the ways to minimize their negative impact in our business plan. Instead, we have to identify internal problems clearly and solve them quickly having specified all possible methods in a document called the business plan.

But there is another very important step before drawing up a business plan.

Creating ideas for business


We can not start planning, having no business idea. But how to make sure that the business idea is not a result of imagination, which is impossible to implement?

1. Examine the demand



You cannot create new products without studying the demand for them. If you think that people need your product, ask yourself the following questions:
  • Do I need my product personally?
  • How often will I use it?
  • Can I replace my product with other goods?
  • How many people do I know who need such product in the same way as I do?


Ask your friends what they think about it. Sociological survey will be a perfect solution.

2. Think about the production process from the beginning to the end.



Check out examples on the Internet, how a similar business works and learn some theory. Discuss technical details with businessmen who know the basics of starting business, they will inspire you for something new.

You're a halfway to success, if you can create your own list of tasks for implementation of your ideas after studying the theory and successful businessmen tips.

3. Examine the level of support


Think about people you can hire or attract into a team on a partnership terms. It is also important to explore all possible options for covering the needs of financing.

If you have an idea, people who are ready to help implement it and money, you can launch your business from the very beginning. To do this, follow some clear steps.